Dr. Rebecca Guidice


Associate Professor of Management

Cameron Hall 200-E
University of North Carolina Wilmington
601 South College Road
Wilmington, NC   28403 - 5664
Phone: 962-2006
Fax: 910.962.2116
Email: guidicer [ guidicer AT uncw DOT edu ]
Web Page:

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MGT 455 002MWF 9:00 AM 9:50 CH123
MGT 452 001MW 10:00 AM 10:50 CH123
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My initial research interest in organizational control has evolved into a research stream investigating the issues and complexities surrounding corporate governance, particularly as it relates to accountability, job performance, decision making, innovation, and strategic behavior in organizations. As reflected in my research, I have taken a keen interest in cross- disciplinary research. Most recently I have initiated two collaborative projects that apply my areas of expertise on governance and accountability to family business and entrepreneurship research. Lastly, I continue to expand on my competitive dynamics research, which in recent years has led to two studies on competitive bluffing behavior - on macro and the other micro in outlook.

  • PhD, Business Administration, Washington State University, 2001
  • Masters, Master of Business Administration, Eastern Washington University, 1994
  • Bachelors, Business Administration, Whitworth University, 1990

Recent Publications
Perceptions of accountability in family business: Using accountability theory to understand differences between family and nonfamily executives. , Family Business Strategy , 2013; V. 4 pp. 233-244 ; (R. Guidice, Guidice, R.M., Mero, N.P., & Greene, J.V.)

A field study of the antecedents and performance consequences of perceived accountability , Journal of Management , 2012; ; (R. Guidice, Neal P. Mero and Steve Werner)

Hedging their bets: A longitudinal study of the tradeoffs between task and contextual performance in a sales organization. , Journal of Personal Selling and Sales Management , 2012; V.32 N.4 pp. 251-271 ; (R. Guidice, Neal P. Mero)

This is only a test: A machine-graded improvement to the multiple choice and true-false examination. , Teaching in Higher Education , 2011; ; (R. Guidice, McAllister, D. & Guidice, R.M.)

The ethics of bluffing: The effects of individual differences on perceived ethicality and bluffing behavior. , Journal of Business & Leadership , 2010; V.6 pp. 10-24 ; (R. Guidice, Alder, G.S. & Guidice, R.M.)

The moderating role of organizational culture in innovation: Evidence from China. , Human Resource Management , 2010; V.49 pp. 767-792 ; (R. Guidice, Wang, S. Guidice, R.M., Tansky, J, & Wang Z)

Competitive bluffing: An examination of a common practice and its relationship with performance. , Journal of Business Ethics , 2009; V.87 pp. 535-553 ; (R. Guidice, Guidice, R.M., Alder, G.S. & Phelan, S.E.)

The indirect relationship between organizational-level knowledge worker turnover and innovation: An integrated application of related literature. , The Learning Organization , 2009; V.16 pp. 143-167 ; (R. Guidice, Joyce T. Heames and Sheng Wang)

A strong inference test of the effects of strategic interdependence and experience on the JV control-performance relationship , Journal of Business and Management , 2007; V.13 pp. 127-154 ; (R. Guidice, John B. Cullen)

Governing joint ventures: Tension among principals’ dominant logic on human motivation and behavior , Journal of Management & Governance , 2007; V.11 pp. 261-283 ; (R. Guidice, Neal P. Mero)

Accountability in a performance appraisal context: The effect of audience and form of accounting on rater response and behavior. , Journal of Management , 2007; V.33 pp. 223-252 ; (R. Guidice, Neal P. Mero and Amy Brownlee)

The interacting effect of accountability and individual differences on rater response to a performance rating task , Journal of Applied Social Psychology , 2006; V.36 pp. 795-819 ; (R. Guidice, Neal P. Mero and Alex Anna)

From “me against you” to “us against them”: Alliance formation based on inter-alliance rivalry. , Scandinavian Journal of Management , 2003; V.19 pp. 135-152 ; (R. Guidice, A. Vasudevan and G. Duysters)

Inter-alliance rivalry. Theory and application to the global telecommunication industry. , International Business and Its European Dimensions , 2001; ; (R. Guidice, A. Vasudevan and G. Duysters)

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