Dr. Alex Krallman
Assistant Professor of Marketing
Marketing
Cameron Hall 240D
University of North Carolina Wilmington
601 South College Road
Wilmington, NC 28403 -
5969
Phone:
962-7602
Fax:
Email:
krallmana [ krallmana AT uncw DOT edu ]
Web Page:
Office
Hours
M
9:00 AM
11:00 AM
M
12:15
2:00 PM
W
12:15
2:00 PM
By Appt
0000
0000
Courses
MKT 343
002
MW
2:00 PM
3:15
CH
122
MKT 343
003
MW
3:30
4:45
CH
122
MKT 342
001
MW
11:00 AM
12:15
CH
122
Biography
Dr. Krallman teaches undergraduate Marketing Research courses and actively engages in research related to social media marketing, services marketing, and online retailing. She serves as a reviewer for several academic journals and has conducted research with major national retailers and large non-profit organizations. She has made numerous contributions to scholarly research in journals such as European Journal of Marketing, Journal of Business Research, Journal of Marketing Theory & Practice, Journal of Marketing Education, and Journal of Services Marketing.
Education
PhD, PhD, Mississippi State University, 2017
MBA, MBA, Eastern Kentucky University, 2013
BBA, BBA, Eastern Kentucky University, 2011
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