Learning Module #2
Organizational Strategy, Competitive Advantage, and Information Systems

Dr. Janicki's Sections Mr. Matthews' Sections

2.4 Competitive Advantage

IT assists a firm to be more competitive (Competitive Advantage)

Competitive Advantage = a significant and (ideally) long-term benefit to a company over its competition

Factors that lead firms to seek competitive advantage:

Frequently deployed strategies for Competitive Advantage (Do you know examples of each?)

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