Session Detail


Session Topic: Turning Practice into a Sustainable Business


Day Tuesday
Start Time 9:00 AM
Length 50
Location CH 133
Entreprenuership


Presenter(s)

Michael McWhorter
CEO
Mojotone
https://www.linkedin.com/in/michael-mcwhorter-a4756a8/
No
Michael D. McWhorter is the Chief Executive Officer of Mojotone, a North Carolina–based manufacturer and global brand in guitar pickups, amplifiers, and pro-audio components, which he has led since 2000. A Wake Forest University graduate with a BS in Biology, Michael grew Mojotone from a niche operation into an industry-recognized innovator, earning acclaim for products such as the British Blackout and Tweed Blackout amplifiers and the QuietCoil P-90 pickup. Known for decisive, no-nonsense leadership, he has guided the company through growth, diversification, and disruption while maintaining financial discipline and an innovation-driven culture. A recipient of the 2023 North Carolina SBA Small Business Person of the Year award, Michael brings a candid, real-world perspective on entrepreneurship, scaling businesses, and leading through constant change.