Cameron Executive Network Mentor

Anna Schrock

---

Anna Schrock is a business leader with a broad range of marketing, strategy and operations experience. Currently, she leads the Marketing Excellence efforts for the Americas within A. Schulman, a $2 billion B-2-B organization. In this capacity, she is responsible for bringing marketing discipline and best practices to the company’s 5 business units within the region and for collaborating with counterparts in Europe and Asia to identify global synergies. She also directs the company’s market intelligence efforts across all regions and BUs. Previously, Ms. Schrock managed the entire portfolio of Thera-Band® products (30+ lines) and operations for the speaker and school programs at Performance Health / Hygenic. She consistently drove strong year-over-year revenue growth, authored and executed strategic marketing plans and spearheaded the development of a next generation product for which she is listed as an inventor on the utility patent. Before joining Performance Health / Hygenic, Ms. Schrock held several roles at the Goodyear Tire & Rubber company where she managed two product areas within the Off-Highway division and helped in the turn-around efforts for several ailing, non-core businesses.

---

---